The client had opened a fitness centre several months earlier but was struggling to come up with an identity for their business. They were calling the company UNDISPUTED. We changed it slightly to Undisputed Fitness Centre, and came up with a new logo and colour scheme which was less masculine and would help attract a wider range of people to the fitness centre.
The same colour scheme was used on the company website and social media platforms.
Physical products designed by graphic designer included leaflets, business cards, a range of fitness clothes showing the logo and the centre name banner.